Let\u00e2\u20ac\u2122s get this out of the way first: the only reason you\u00e2\u20ac\u2122re even on is that I\u00e2\u20ac\u2122m in a Geneva hotel room and there aren\u00e2\u20ac\u2122t many other English-language options.\u00c2\u00a0 I suppose I could turn on Fox News, but that mostly exists to frighten old people.\u00c2\u00a0 If I actually wanted news, I\u00e2\u20ac\u2122d look online, where I can see a snapshot of multiple headlines at once and then delve as deeply into as many detailed news stories as I\u00e2\u20ac\u2122d like in the time it would take you to do one report.<\/p>\n
But you\u00e2\u20ac\u2122re on, and you do claim to present news, so here\u00e2\u20ac\u2122s what I expect: Who, What, Where, Why, How and When.\u00c2\u00a0 Those are\u00c2\u00a0the objective criteria that determine whether any particular report is useful.\u00c2\u00a0 You do not seem familiar with these concepts.\u00c2\u00a0 Oh, and also timeliness.\u00c2\u00a0 That\u00e2\u20ac\u2122s what gives news the \u00e2\u20ac\u0153news\u00e2\u20ac\u009d part.<\/p>\n
So here are the two reports I\u00e2\u20ac\u2122ve just seen.\u00c2\u00a0 You\u00e2\u20ac\u2122ve told me that some banks just got fined in the States and Great Britain for currency manipulation.\u00c2\u00a0 The report is all about the sizes of the fines.\u00c2\u00a0 What did the banks actually do?\u00c2\u00a0 No idea.\u00c2\u00a0 This part of the story does not interest you.\u00c2\u00a0 For future reference, that would have been the \u00e2\u20ac\u0153Why\u00e2\u20ac\u009d component of any successful news story.<\/p>\n
Next, I\u00e2\u20ac\u2122m viewing your report about China\u00e2\u20ac\u2122s\u00c2\u00a0military expansion into the South China Sea.\u00c2\u00a0 You\u00e2\u20ac\u2122ve entertainingly quoted several people on whether or not this violates international law.\u00c2\u00a0 What\u00e2\u20ac\u2122s missing from this?\u00c2\u00a0 A report on whether the law is actually being violated.\u00c2\u00a0 That would be the What.\u00c2\u00a0 What might also be helpful is exactly Where, and as long as we\u00e2\u20ac\u2122re at it maybe How, which would allow us to evaluate the issue and relative threat for ourselves.\u00c2\u00a0 For an example of what a useful report on this topic would look like, here\u00e2\u20ac\u2122s a recent article in The Atlantic<\/a>.<\/p>\n Oh, and you keep repeating the same reports over and over again, sometimes over multiple days.\u00c2\u00a0 That\u00e2\u20ac\u2122s where you lose the \u00e2\u20ac\u0153news\u00e2\u20ac\u009d part of your news.<\/p>\n In short\u00e2\u20ac\u00a6actually, never mind.\u00c2\u00a0 You just did a report on David Letterman\u00e2\u20ac\u2122s last show and it\u00e2\u20ac\u2122s awesome.\u00c2\u00a0 It mostly consists of clips from his show, and it was a great show.\u00c2\u00a0 How can you go wrong with that?<\/p>\n Carry on.<\/p>\n